AT 962

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Convenience retailers are facing crisis

You need to act now – complete this postcard

and send it to us (postage paid).

Dear Prime Minister,

The Generational Smoking Ban will hurt local

retailers like me.

Retail crime is at an all time high, and this is going to

make it much worse.

Labour promised change. But you have not listened to

small businesses like mine.

Introduce policies that support small business, not

hurt them. Stop the Generational Smoking Ban -

otherwise small businesses will never forgive

Labour for it.

This postcard has been sponsored by the Save Our Shop Campaign in partnership with AMG.

SIGNED:

ADDRESS:

Do Not Ignore

Dear Prime Minister,

The Generational Smoking Ban will deeply afect small retailers like me.

We’re already struggling with rising retail crime and mounting pressure

just to stay open.

We cannot be tasked to police smoking ban and face fixed penalties.

This ban feels like another heavy blow.

Labour promised to stand with communities and bring real change. But

right now, it feels like small businesses are being lef behind and unheard.

Please, listen to us.

Support local shops that serve and employ people in your own neighbourhoods.

We’re not asking for special treatment — just a fair chance to survive.

Raise minimum legal age to 21 or 25 instead of generational ban.

Avoid blanket ban on advertising for vapes and nicotine

Tackle growing wave of retail crime

Engage with us

The Voice of Independent Retailers

18th April to 1st May 2025

Volume 37 No. 962

Local stores

firebombed by criminal

gangs in adelaide

Dear Retailer,

Local shops are facing an existential crisis. The black market for illicit tobacco and vapes is

booming, and the Government plans to introduce a Generational Smoking Ban, which will

make it illegal for those born after 1st January 2OO9 to ever purchase tobacco. A noble

cause but an ill thought out policy.

This will mean in a few years time, local retailers will have to ID people in their 40s, and you could

be fined for not asking a clear adult for their ID.

Tobacco will be so heavily regulated, the illicit market will boom. In Australia, where the

restrictions on tobacco are some of the toughest in the world, local shops have been firebombed

by rival gangs because they refused to stock illegal, under the counter tobacco.

So far, the Government has ignored retailers when they have raised their concerns about the

impacts of this deeply flawed policy.

We need your help to make them see sense. That is why the Save Our Shop campaign has been

launched. While the Government may be trying to ignore retailers, we can force them to listen to

us, and protect our businesses, our property, and our employees from criminal gangs.

Attached i s a postage paid postcard to the Prime Minister, calling on him to see sense and

abandon this nonsensical proposal. If you agree and share these concerns, please sign and

address it and pop it in the postbox. It will take less than a minute of your time, and could make all

the difference to help Save Our Shops.

URGENT CALL TO ACTION FOR

ALL LOCAL BUSINESSES AND RETAILERS

ENOUGH IS ENOUGH

Government

official says

retail crime is

just “part of life”

Disgraced former health

minister claims those

with concerns do not

“believe in britain”

45

SGF highlights true cost

of NLW and NI hikes

Chocolates and

Confectionery

Spring Cleaning

21

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4 NEWS

Leader: Making a stand

SGF highlights true cost of NLW and NI hikes

Commons clears Tobacco and Vapes Bill

Ministers: sell remaining stock of single-use

vapes now

Bean shortages stir up 25% hike for coffee

prices

Bestway commits to support Costcutter

retailers

‘Awful April’ for consumers as food inflation

rises

New report reveals financial struggles of

retail workers

Shrinkflation hits Easter chocolate prices

Guest column: Chancellor’s statement was

bad for business

Guest column: April and Beyond – Practical

Steps for Independent Retailers

10 NEWS FEATURE: Price of

Survival

As wages and tax hikes pile on the pressure,

c-store retailers across the country spoke to us

about a system that is leaving them behind

14 WORLD OF WHOLESALE

A regular round-up of news and views in the

wholesale sector

15 “NOT” TWITTER

The best observations and comments from

retailers (and friends) on the ground

16 MOVERS AND SHAKERS

Keeping up with the latest industry moves

and promotions

17 DATA CART

Your at-a-glance guide to the big issues in the

sector

18 AWARD-WINNER

INTERVIEW

Asian Trader’s 2024 Independent Retailer of

the Year worked his way up before bursting

onto the convenience scene as a wildly

successful entrepreneur

21 FEATURE: CHOCOLATES

AND CONFECTIONERY

Treating is still top of mind with consumers

despite the rise in cocoa prices, and there is a

rush to both value and quality, NPD and retro,

to preserve the experience

32 MUST STOCK

The latest product news

36 SPIRITS

Consumers are enjoying their spirits like

never before, but less often straight and old-

fashioned. Instead, long drinks, cocktails and

mocktails, RTDs and exotic distillations are

colouring the bar-shelves

44 RETAIL CORNER: Just

pure connection

Success at this convenience store isn’t built on

flash but on familiarity and trust, says Pooja

Shrivastava

45 FEATURE: SPRING

CLEANING

The weather is warming up and suddenly we

can see dust motes in the rays of sunshine:

the spring-cleaning season has arrived, so

prepare yourself to clean up on household

sales

50 CLASSIFIED

52 GUJARATI

Responsible Retailing and In-store Services

18th April to 1st May 2025

THE VOICE OF INDEPENDENT RETAILERS

VOLUME 37 NUMBER 962

NEWS

4 ASIAN TRADER 18 APRIL 2025

The House of Commons passed

the Tobacco and Vapes Bill after

MPs voted 366 to 41 to approve

it at third reading.

The Bill, which will now

proceed to the House of Lords,

proposes to increase the legal

age for tobacco sales by one

year every year, starting in

2027, ensuring that individu-

als born on or after January 1,

2009, will never legally be able

to buy tobacco (key word:

legally).

It will also give the govern-

ment powers to stop vapes and

other consumer nicotine

products (such as nicotine

pouches) from being deliber-

ately branded and advertised

to appeal to children.

“When this government

took ofce, we promised to

create a smokefree generation.

Today we are delivering on that

promise,” public health and

prevention minister Ashley

Dalton said, concluding the

debate.

Commenting on the

development, leading vape

brand Elfar has warned that

two million UK vapers may

turn to illegal vapes or return

to tobacco if the government

over-regulates the sector.

Commons clears Tobacco

and Vapes Bill

Making a stand

o, the beginning of April turned out to be somewhat

eventful. With “Tarif Tuesday” the USA finally got its

own back on the world and stopped being a victim of

everybody else, so let’s hope it is feeling better now, and not

upset about any soon-to-arrive stagflation. Here in the UK,

we received the NI increases and the raft of other legislative

measures that were being feared for many months, the

efects of which we shall now observe in real time. The

Tobacco and Vapes Bill, new recycling rules and so on are still

to kick in, so that will be fun over the summer.

That’s mostly just economics, though. When looking at

the plight of independent retailers from street level, one of

the very biggest problems, apart from the oncoming Trump

Slump and the ongoing Starmer Drama, is the unprecedent-

ed crime wave.

Since lockdown – and it was in lockdown, with its suspen-

sion of normal rules and arbitrary ordering around as if we

were all naughty children – that the ultra-high levels of

violent and brazen shop crime took of. Since that time,

something has happened to the criminal classes that has

made them utterly unafraid of punishment and incentivised

to act exactly as they want and to take whatever they wish,

knocking down anybody who stands in their way.

As we are constantly told by our know-everything

betters, society (meaning brutal and greedy capitalists –

that’s you, by the way) and not the criminal is to blame for all

bad things that criminals do. In a fair society there would be

no crime because everybody would have sufcient for their

needs.

Well, good luck with that. Grown-ups who live in the real

world understand that malevolence is innate and that hard

lines need to be drawn to keep crime away from innocent

lives as much as is possible. Those lines have been ever more

rubbed out by a teary judiciary and a sobbing political class

for many decades. They always knew who the real ofenders

were, and it wasn’t the shoplifters and robbers.

The £200 rule for shoplifting value – always an insult to

convenience, which does not yet specialise in Fortnum &

Mason hampers – has evolved into a situation where

retailers rarely report anything less than a fatal stabbing, as

they have grown accustomed to ofcial disinterest in their

plight.

The aggravated legislation has always been an insult on

top of this kind of injury. But now, with such laws as the

Tobacco and Vapes Bill, legal jeopardy and economic mock-

ery blend together, further destroying the ability to make a

living, while putting retailers at physical risk (not to men-

tion legal obligation to act in place of absent law enforce-

ment), refusing fully grown and doubtless angry men the

cigarettes they demand.

With this issue of Asian Trader, we are sending out the call

that enough is enough. Join us by using the postcard at-

tached to the magazine to contact the Prime Minister to let

him know that the storeowners of the UK will no longer take

it. It is time to make a stand.

The University of Stirling and

the Scottish Grocers’ Federa-

tion have highlighted the

impact of rising staf costs on

the convenience retail sector.

The UK National Living

Wage is now £12.21 per hour, a

6.7% increase on 2024/25. This

is alongside employer’s

National Insurance (NI)

contributions swelling from

13.8% to 15%, while the

threshold from which employ-

er NI is charged falls from £9.1k

to £5k.

This means the true cost for

retail employers will be as

much as £16.72 per hour, a

jump of £1.33 on the previous

year, accounting for statutory

costs, such as National Insur-

ance and Holiday Pay, as well as

additional employment

expenses such as uniforms and

administration costs.

Meanwhile, a recent survey

of SGF members shows that

more than 97% of respondents

were less likely to hire more

staf, due to the wage increas-

es. Nine out of ten of owners/

managers reported working

over 55 hours per week, just to

keep costs down.

If the trend continues the

NLW will almost double

within a decade (£7.20 in 2016

to £12.21 in 2025). As a result,

additional staf costs will

inevitably be passed onto

customers, many of whom are

also struggling to manage their

household budgets, and stores

will be open for fewer hours or

will have to consider whether

they can continue to trade.

“Despite many retailers

working longer and longer

hours to keep staf costs down,

it means some stores will need

to cut staf hours yet again,”

said SGF Chief Executive, Dr

Pete Cheema OBE.

New financial year brings new financial horrors

SGF highlights true cost

of NLW and NI hikes

NEWS

18 APRIL 2025 ASIAN TRADER 5

Cofee futures are

rising as roasters such

as Lavazza, Illy, Nestle

and Douwe Egberts

maker JDE Peet’s hold

talks with retailers

about passing on costs

from a near doubling of

arabica bean prices

over the past year,

according to eight

industry sources.

Raw arabica prices have

spiked due to four successive

seasons of deficit as adverse

weather makes it harder to

grow enough of the delicate

beans to meet consumer

demand.

As roasters press for price

hikes, grocery stores and

supermarkets push back,

postponing signing new

supply deals to the point

where some have run out of

cofee stock.

In the Netherlands, lead

supermarket chain

Albert Heijn ran out of

cofee products like

Douwe Egberts and

Senseo.

Global prices for

arabica, typically used in

roast and ground blends,

have gained more than

20% this year after

soaring 70% last year as

Brazil – producer of

nearly half the world’s

arabica – sufered one of its

worst droughts on record.

On average, the raw beans

account for about 40% of the

wholesale cost of a bag of

roast and ground cofee.

Bean shortages stir up 25%

hike for cofee prices

Chancellor’s statement

Chancellor’s statement

was bad for business – we

was bad for business – we

need to work together

need to work together

Nick Gillett is

Co-founder and

Managing

Director of

successful spirits

distributor

Mangrove Global,

as well as an industry expert and

commentator. In his column for

this issue, Nick takes issue with

the lack of support for the sector

from the government

Whilst the Chancellor’s Spring Statement

delivered no new unwelcome surprises

for businesses, it made clear that no

support for the spirits, hospitality, or retail

industries will be coming any time soon.

And with businesses playing a large part

in driving economic recovery in this

country, it looks as though it’s being left to

us to take care of it ourselves.

For spirits, the global landscape is

tricky right now. Not only are drinks

businesses facing the same challenges

that you are, as business owners, but

trade tarifs and expensive bureaucracy

like the Extended Producer Responsibili-

ty for Packaging (EPR) scheme are

looming. This means that independent

brands – who don’t have the deep

pockets and cash reserves of a global

corporation behind them - could

especially struggle.

In spite of everything the Govern-

ment’s done to hammer businesses,

there are glimmers of hope on the

horizon. And I firmly believe that the

resilience of our sector comes from

supporting each other.

As a distributor, we’re taking steps to

provide stability to our trade partners,

like increasing stock levels of American

products now, so that we can keep prices

level for as long as possible if tarifs come

into play. Alongside our brand partners

we’re also finding new ways to support

the on and of-trade, with activations and

innovative marketing, to help you sell

more bottles.

In return, try stocking a few of the UK’s

incredible, independent brands – if you

don’t already. Not only will you be

ofering your customers a top-notch

liquid, but you’ll also be protecting the

diversity and creativity of our sector,

which the Government has tried its

damnedest to stamp out.

C-stores have been urged to

deplete their stocks of single-use

vapes ahead of new legislation

coming into force banning their

sale.

The deadline for selling any

remaining single-use vapes was

confirmed as 1 June when

legislation was laid in parliament

last year.

“Our ban comes into force in

just a few weeks so businesses

must play their part by running

down stocks and ensuring the

remainder are collected for

recycling,” waste minister Mary

Creagh said.

Ashley Dalton, the minister

for public health and prevention,

added: “Single-use vapes are one

of the most wasteful products on

our high streets, with 13 being

thrown away every second.”

Analysis by Material Focus

found an estimated 8.2 million

vapes are now discarded every

week in the UK, which is the

equivalent of 13 each second.

However, recycling single-use

vapes is notoriously arduous,

with waste industry workers

needing to take them apart by

hand which can be a slow and

costly process. Their contents

also present a fire risk to

recycling facilities and can leak

harmful chemicals into the

environment.

With under two months until

the ban comes into force,

businesses must take action now

to ensure they are prepared for

its implementation. This

includes ensuring all remaining

stocks of single-use vapes are

sold, and only buying vapes that

follow the new regulations.

In England, any businesses

which fail to comply with the

ban could face a stop notice or a

fine of £200 and all products

seized by Trading Standards. If

further infractions occur, they

could be hit with an unlimited

fine and prosecution.

Retailers told to ditch disposables ASAP as ban looms

Ministers: sell remaining

Ministers: sell remaining

stock of single-use vapes now

stock of single-use vapes now

NEWS/COMMENT

NEWS

6 ASIAN TRADER 18 APRIL 2025

Bestway Group confirmed it

is committed to support

Costcutter retailers to help

them thrive, said the

wholesaler, after reports

that Nisa is not extending the

long-term supply arrange-

ment to the symbol group.

Nisa, now rebranded as

Co-op Wholesale, will cease

supplying fresh, chilled and

own-label to Costcutter stores

from January 1, bringing an end

to the long-term supply

arrangement with The Co-op.

The present contract,

initiated in 2018, is ending on

December 31.

A Bestway spokesperson told

Asian Trader, “At Bestway, our

number one priority is support-

ing our customers and, in this

case, our Costcutter retailers.

“Like all businesses we are

looking to the future to remain

competitive in the market and

provide our customers with the

best ofer, to help our retailers

thrive.

“We appreciate your

understanding and will provide

additional information when

appropriate.”

Meanwhile, the ceasing of

Bestway Nisa contract has been

confirmed by a Nisa spokesper-

son.

It is understood that Bestway

is in talks with Sainsbury’s to

procure supplies for Costcutter.

Morrisons is also reportedly

being considered though

the wholesaler is yet to

confirm the details.

Costcutter retailers have

not received any formal

communication yet from

the wholesaler.

Contrary to media

reports, some of the leading

Costcutter retailers to

whom Asian Trader spoke to

appeared unperturbed by the

reports and are looking out for

more details and clarification.

The report comes amid as

Co-op rebranded Nisa as Co-op

Wholesale, marking a fresh new

era for Nisa.

Co-op Group has re-afrmed

its commitment to the

independent retail sector

through the launch of Co-op

Wholesale, led by Katie

Secretan.

Clarity from Group amidst supply arrangement fiasco

Bestway commits to

Bestway commits to

support Costcutter retailers

support Costcutter retailers

The British Independent

Retailers Association has

voiced serious concerns over

the latest figures from the

BRC-NIQ Shop Price Index

for March 2025.

Bira, which represents

over 6,000 independent

businesses across the UK,

highlighted that while

overall shop prices remain in

deflation, the acceleration of

food inflation poses signifi-

cant challenges for both

retailers and consumers.

According to BRC report,

food inflation increased to

2.4% year on year in March,

with ambient food inflation

increasing to 3.7% year on

year in March.

Fresh Food inflation

decreased to 1.4%.

“The retail market

continues to show a concern-

ing split with essential

categories such as food

showing increased inflation

while non-essential sectors

are forced into deflation to

drive sales,” said, Bira CEO

Andrew Goodacre.

“Food inflation has a

disproportionate impact on

consumer spending habits,

significantly reducing

demand for non-food items

that many independent

retailers specialise in.

“We’re facing what can

only be described as an

‘Atrocious April’ for inde-

pendent retailers.

“The Spring Statement

did nothing to bolster

consumer confidence. It’s an

‘Awful April’ for consumers,

but an even more atrocious

one for independent

retailers.”

‘Awful April’ for consumers

as food inflation rises

Unilever acquires

Unilever acquires

personal care brand Wild

personal care brand Wild

The FMCG major said this marks

another step in the optimisation of its

portfolio towards premium and high

growth spaces. Launched in the UK in

2020, Wild has built a loyal consumer

base through its DTC and retail model

with desirable, natural and refillable

products. The brand’s premium

deodorants, lip balms, bodywashes

and handwashes are powered by

plant-based ingredients and

packaged in unique plastic-free

materials. Unilever said Wild’s

growth, premium ofering and

position as No. 1 refillable deodorant

brand, make it a strategic addition to

its portfolio.

Two stores in Cornwall

Two stores in Cornwall

closed for illegal tobacco

closed for illegal tobacco

Truro Magistrates’ Court granted

closure orders for Saltash Smoke

Point and Zabka.

Devon and Cornwall Police

submitted two closure order

applications to the court after

Cornwall Council’s Trading Standards

team supplied evidence of illegal

tobacco sales at both premises.

The application was supported by

intelligence from members of the

public that both shops had been

selling illegal vapes, and supplying

vapes to under 18s.

Elizabeth Kirk, team manager at

Cornwall Council’s Trading Standards,

said: “I’m delighted that we have been

able to disrupt the illegal activity.

Cereal maker closes f

Cereal maker closes f

actory as sales decline

actory as sales decline

The manufacturer of Nestlé Cereals,

Cereal Partners UK (CPUK), has

announced plans to close its

Bromborough factory, putting

approximately 300 jobs at risk.

Production at the Merseyside site,

which produces Cheerios and

private-label rice crispies and

cornflakes, is set to move to another

facility in Staverton, Wiltshire, as part

of a £74 million investment plan.

CPUK also revealed that it will

cease production of supermarket

own-brand cereals at the end of its

current contracts.

Matt Denton, regional organiser

from the GMB union, expressed

concern over the announcement.

NEWS

18 APRIL 2025 ASIAN TRADER 7

NEWS

The media has dubbed this

month “Awful April” as

consumer price increases

taking efect, and with this

new tax year, retailers are

facing a perfect storm of cost

increases that threaten to

squeeze already tight margins.

Business rates are rising by a

staggering 140%, the National

Living Wage is increasing by

6.7%, and National Insurance

Contributions are also up.

Since these challenges were

announced, Bira has been

engaging with the govern-

ment, urging them to reconsid-

er policies and provide more

support. While our eforts have

not yet yielded change, we

remain undeterred. Most

recently, we submitted a

comprehensive response to the

business rates reform, again

emphasising how the proposals

fall short of addressing the

needs of indies.

While we continue to

campaign for policy changes at

the governmental level, there

are immediate steps you can

take to potentially reduce some

of the costs coming your way.

I strongly urge all members

to verify that your rates bill is

correct. You can do this easily

by visiting the government

website: https://www.gov.uk/

find-business-rates. The

process requires only your

postcode and is certainly worth

it as mistakes do occur. If you

find inaccuracies, contact your

local authority and valuation

ofce.

Some of you may see your NI

contributions decrease in the

new tax year. This is due to the

employers’ allowance for NICs

being increased from £5,000 to

£10,500. We believe that this

increase means that if you

employ fewer than 7 people,

you should pay less. It’s

certainly worth consulting

whoever manages your payroll

to ensure the full allowance is

being claimed.

With costs rising faster than

sales, the economic landscape

was challenging even before

these latest increases; the lack

of support in the Spring

Statement has only compound-

ed these issues.

At Bira, we are working to

ensure that “your voice” is

heard by government. As the

representative body for

independent retailers, we

continue to campaign on

critical issues including retail

crime, business rates, and

legislation.

Bira members can access our

free advice line service, Bira

Legal, in partnership with

WorkNest. This can provide

valuable guidance on navigat-

ing these challenging econom-

ic conditions.

Through Retra and the

wider Bira network, we will

continue to champion the

cause of independent shop-

keepers, focusing on revitalis-

ing and preserving the high

street.

Together, we form a

powerful collective voice for

independent retail in the UK.

While the Spring Statement

may not have delivered the

support we had hoped for, we

remain committed to fighting

for policies that recognise the

vital contribution of independ-

ent retailers to our economy

and communities.

In his regular column, Bira CEO Andrew Goodacre gives advice on

ow retailers can try to survive the government’s latest measures

April and Beyond – Practical Steps

April and Beyond – Practical Steps

for Independent Retailers

for Independent Retailers

Following the Spring Statement

Following the Spring Statement

SPAR UK reaches Marie

SPAR UK reaches Marie

Curie milestone

Curie milestone

SPAR UK is celebrating a major

achievement in its partnership with

Marie Curie, having now raised £4

million since 2017.

Marie Curie is the UK’s leading

end-of-life charity, providing

expert care and support for people

with any terminal illness and their

loved ones, with Marie Curie Nurses

carrying out vital work every day

and night.

Through a combination of

national campaigns, regional

fundraising, and supplier collabo-

rations, SPAR has made a signifi-

cant impact on the charity’s ability

to deliver essential end of life care

in communities across the UK.

ShopMate unveils

ShopMate unveils

c-store EPoS solution

c-store EPoS solution

ShopMate has introduced Shop-

Mate 360, a “streamlined and

affordable” EPoS system designed

for convenience retailers.

ShopMate said the new solution

ihas been developed with small

retailers in mind, ofering an easy-to-

use till interface that requires minimal

training. With an intuitive design, even

those new to retail technology can

quickly get up to speed, ensuring

smooth daily operations.

The system separates store

operations from business manage-

ment, allowing retailers to focus on

till functionality while still having

access to key back-office tools

such as product and category

management.

Co-op joins in Aldi price

Co-op joins in Aldi price

match race

match race

Co-op is stepping up the price war

in the convenience sector by rolling

out its version of the Aldi price

match pledge, which has been

adopted by several of the super-

market multiples in recent years.

Co-op is matching the discount-

er’s prices on over 100 everyday

essentials, including fresh fruit,

milk, eggs and bread.

However, the savings will only

be available to Co-op members, of

which there are currently six

million. And all of the items covered

by the offer will be Co-op own

brand lines.

By Andrew

Goodacre, CEO

of Bira (British

Independent

Retailers

Association)

NEWS

8 ASIAN TRADER 18 APRIL 2025

The new State of Financial

Wellbeing Index report,

published by the Financial

Wellbeing Forum and support-

ed by Wagestream and the

Retail Trust, found a staggering

92% of retail workers think the

cost-of-living crisis “will never

end” – even higher than the UK

average of 88%.

Money was already the top

concern at the beginning of the

crisis, when the index was

launched in 2022, but the gap

between money and other

wellbeing concerns has

widened – by 59%.

Employers have rushed to

put additional financial support

in place, with around 75% of

retailers ofering new types of fi-

nancial education since the

cost-of-living crisis began.

But the report delves into

the complexities of retail

workers’ financial situations,

revealing that they often hold

conflicting views about money

– making it challenging for

employers to provide efective

support.

Rather than focusing on

short-term reactions, research-

ers say there is still time for

employers to pre-emptively

tackle the wider “Cost of Life”

from colleagues’ financial

stress.

This shift would see retailers

considering pflexible initiatives

both for the long-term, like

workplace savings schemes and

financial coaching, and

immediate relief such as debt

helplines and discounts.

“Retail’s large workforce and

the fact that wages are skewed

to the lower end of the scale

means that the cost-of-living

crisis is more acutely felt in our

sector,” said Chris Brook-Cart-

er, CEO of the Retail Trust.

“While many of the

employers we work with have

been taking steps to address

this, the report highlights what

they can do to support the

long-term financial wellbeing of

employees and foster a

healthier and happier work-

force.”

Money worries even worse than other stresses, including crime

New report reveals financial

New report reveals financial

struggles of retail workers

struggles of retail workers

According to consumer

magazine Which?, the price

of eggs made by big names

including Cadbury, Mars and

Terry’s, and the prices of

other chocolate products

have risen by 50% in a year

while many have also shrunk

in size, states a recent report,

raising the concern of

shrinkflation among

shoppers ahead of Easter

celebrations.

While the latest ofcial

figures showed inflation

slowing to 2.8% in February,

a breakdown of the headline

figure shows food

prices rose 3.3%

with the cost of

chocolate racing

higher, up by a

massive 16.5%.

Chocolate has

been getting more expensive

for several years due to poor

harvests in west Africa,

where over half of the

world’s cocoa beans are

harvested.

The recent Which?

analysis shows that in one of

the discounters, the cost of

Terry’s Chocolate Orange

mini eggs has risen from 99p

to £1.35, while its packet is

now reduced from 80g to

70g.

The price of a Cadbury

Creme Egg 5 Pack Mixed

Chocolate Box 200g rose

from £2.62 in Easter 2024 to

£4 this year, equating to 53%

price increase per 100g.

Shrinkflation hits Easter

chocolate prices

NewstrAid launches

NewstrAid launches

General Hardship Fund

General Hardship Fund

Industry charity NewstrAid has

initiated a new General Hardship

Fund to provide financial relief for

those from the newstrade who are

finding it difcult to keep up with

essential household costs.

The fund ofers grants of up to

£250 per household, helping to ease

the burden of rising bills and

everyday expenses for anyone who

has worked in the sale or distribu-

tion of newspapers and magazines

in the UK.

“Every day, we hear from people

who are struggling just to cover

basic living costs,” said Katie

Babooram, Welfare Manager at

NewstrAid.

Fever-Tree reports strong

Fever-Tree reports strong

revenue growth

revenue growth

The mixer brand saw its revenue

growth accelerate to 7% to 31

December, helping it recover from a

wet start to the summer season in

2024.

The firm’s total revenue was up

4% to £364 million over the

12-month period, with performance

was driven by its operation in the

US, where revenues jumped 9% to

£128m after growing its presence in

the of trade.

Meanwhile, a significant gross

margin improvement resulted in a

66% increase in adjusted EBITDA to

£50.7m, which was in line with

analysts’ expectations.

Lucky Saint first

Lucky Saint first

zero-alcohol member

zero-alcohol member

of Portman Group

of Portman Group

The Portman Group has welcomed

Lucky Saint as an associate

member, making them the first

alcohol alternative member

company in our history.

Lucky Saint was launched in the

UK in 2018 by its founder Luke

Boase with a 0.5 per cent unfiltered

lager product. Since then, it’s

become one of the most recog-

nised and popular alcohol alterna-

tive brands, now featuring on

draught in over 1250 pubs in the UK

and expanding their range to

include a 0.5 per cent hazy IPA in

January 2024.

A HOT NEW

FLAVOUR HAS

LANDED.

HOT

SALES

TIP.

For easier shopper

navigation place new Hot

Blazin’ Fried Chicken next to

Pringles Hot Sweet Chilli.

TM, , © 2025 KELLOGG Europe Trading Limited.

•Price is at the sole discretion of the retailer.

NEWS FEATURE

10 ASIAN TRADER 18 APRIL 2025

ammered by the double whammy

of a rise in National Insurance

Contributions (NICs) and an

increase in the National Living Wage

(NLW), plus reductions in business rate

relief, convenience store owners are being

forced to take some harsh and radical

decisions to stay afloat, finds Asian Trader.

From April, Employers’ NICs increased

from 13.8 per cent to 15 per cent, while

the threshold – the point at which

employers begin to pay NI on an individu-

al’s salary – has been reduced from £9,100

to £5,000.

To put this in perspective, in a typical

c-store (nine colleagues, 196 total paid

hours per week), the change in NIC will

result in an increase from

£8,170 per year to around

£12,606 per year in the

business’s annual payroll bill.

Thanks to reduction in

Retail, Hospitality and

Leisure (RHL) relief from 75

per cent to 40 per cent,

business rates are also set to

rise. A store with a rateable

value of £25,000 will now

face a payable rate of £7, 485,

which is more than double

what it was in 2024.

Additionally, NLW rose from £11.44 to

£12.21 per hour. For 18–20-year-olds, it

jumped by a record £1.40 to £10—mark-

ing the first step towards a single adult

rate.

According to convenience sector body

ACS, the cost increases would amount to

over £666 million for the convenience

sector in the coming year. And that’s

without factoring in the tsunami of

As wages and tax hikes pile on the pressure, c-store

retailers across the country spoke with Pooja

Shrivastava about frozen investments, squeezed

margins, and a system that is leaving them behind

spare at the end of the month.

“We usually pay our staff, who have

been with us longer (but with no extra

responsibility), 31p an hour more than

minimum wage, but not this year.

“We have made anticipatory changes

since the autumn, and have used manage-

ment to cover all holidays to save where

we can.

“It feels relentless, like dodging a

meteor shower of increases coming from

every direction, with the biggest cost to

the business now being staffing.”

Meanwhile, in Peterborough, retailer

Neil Godhania, owner of Neil’s Premier in

Tyesdale, is throwing everything at the

situation from scrutinising stock,

training staff, and trying to keep morale

and margins above water.

He told Asian Trader, “We are closely

monitoring stock levels to reduce waste,

optimising our product range to focus on

higher margin items, and negotiating

better supplier deals.

“Additionally, we are

actively promoting

multi-buy offers to drive

sales volume, helping

offset the increased costs.

“While reducing staff

hours is always a last resort,

we are forced to review our

shifts to ensure maximum

efficiency during peak

trading hours.

“Also to support our

Price of Survival

incoming legislation and regulatory

burdens.

When Asian Trader spoke with leading

convenience retailers, it became clear

that the impact of rising costs is already

being felt on the shop floor.

While Chancellor Rachel Reeves hopes

to boost consumer confidence, for

retailers these moves are hitting like a

double-edged sword.

In a sector that runs on razor-thin

margins, these added costs are not just

inconvenient; they are proving to be

existential. Jobs are being lost. Owners

are overworked. Investments are stalled.

And the mood is despondent.

Bracing for impact

In Wellingborough, Budgens

Berrymoor owner-retailer

Biren Patel has decided to

pause investment this year.

“It’s very difficult to

maintain the balance be-

tween not spending too much

on wages and keeping the

staff happy.

“We haven’t reduced

contract hours but in future,

we will have to cut down on

overtime and new recruitment,” Biren

confided to Asian Trader.

“We are not considering investing in

the business due to the current volatile

market. We don’t know what the future

holds – whether it will get better or worse.

So we decided not to risk it.”

Further south in Truro, the story is no

different.

Retailer Judith Smitham, who runs

Trelander Stores and The

old Dairy Pydar store, has

always been focused on

good customer service.

Today, she stands at a

crossroads.

Smitham told Asian

Trader, “Staff salaries have

always placed me in a

dilemma because £12.21

[per hour] is probably not

enough for someone to pay

all the bills and have a bit

Biren Patel

Neil Godhania

Judith Smitham

We are not

considering

investing in the

business due to

the current

volatile market

We usually pay

our staff more

than minimum

wage, but not this

year

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